Le Geek, C’est Chic…
We’re happy to announce that we’ll be reporting from Toy Insider‘s Sweet Suite Event. The list of companies represented has grown immensely over the last 8 years. As you can see from the poster above an impressive array of toy makers will be exhibiting their products.
Toy Insider notes, “Top digital influencers and members of the press from the U.S. and Canada will gather for the biggest night of play, meeting face-to-face with the biggest companies in the toy industry.”
We’re excited to once again have the opportunity to be among the first to demo and share information on the latest toy trends for the 2017 holiday gifting season.
To get the most of our coverage, follow us on our social media accounts where we’ll be giving highlights as the event unfolds.
September is Childhood Cancer Awareness Month and our friends at IAmElemental, makers of the first line of female action figures aimed specifically at young ladies, are sharing the empowering message of COURAGE with a Buy One, Donate One program. During the duration of the month IAmElemental will give one of their Core Power Courage figures to the cause, for every one purchased via their web store.
At SkeletonPete we’ve been fans of Activision’s Skylanders, since Ken Pierce (PiercingMetal.com) and I first experienced a pre-release demo of Spyro’s Adventure at the Toy Industry Association Toy Fair almost six years ago. The combination of video game play with collector figures that “entered” the screen was a stroke of genius. Since then the company has built success upon success, turning the product into a collossal licensing franchise. Along the way the characters have been giant-sized, captured in crystal traps, split into swappable pieces, presented as a Macy’s Thanksgiving Day Parade balloon, and more recently given supercharged vehicles to traverse land, sea and air. Our first encounter with the Superchargers was at last summer’s Toy Insider Sweet Suite press event. Check the images below.
This week The Toy Industry Association, Inc. (TIA) celebrated it’s 113th annual trade event, once again bringing together creators, vendors, buyers and press outlets to North American International Toy Fair.