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Next Hex & Motion Moshi’s: Innovation First @ NY Toy Fair 2012

Hexbug Nano Hive Habitat - Awarded Specialty Toy of the Year

VooDoo Bugs, Slight Reprise…
Toy Fair 2012 was a great opportunity to become familiar with lots of new products scheduled for roll-out over the next year but it was also fun to visit with the representatives of some of last year’s favorites and see their newest product spins. That was certainly the case with the folks at Innovation First who welcomed Ken Pierce and I into their booth for a peak at the latest updates to the Hexbugs universe.

Updates include more modular base plates, allowing for Hexbugs exit/entrance from varied positions of your choice. The plates also have a series of slides and whirly-gigs that make watching the jittery robotic insects even more fun. Clip an optional hook to the back of your Hexbug and watch it slide down guide wire equipped elevations.

Pack Up Your Hexbugs in Your Old Kitbag…
I was really happy to see Innovation First Labs take top honors with a Specialty Toy of the Year Award for their Hexbugs Hive Habitat Set. This portable version of the Habitat product neatly folds up into a molded handle carrying case to easily tote your Nanos wherever you go. Like the rest of the line everything is expandable once you reach your destination.

This Means War…
On the horizon are Hexbug Warriors, an extrapolation of last year’s “battle bridge” concept. Warriors can be outfitted with snap on weaponry ranging from buzz-saw blades to drill noses. Open sided concave platforms make for the arena ground and the toys push and nudge each other until one falls to the level below.

Mesmerizing Moshlings
For younger gamers and Mom’s who just can’t stand the sight of bug-like crawlers skittering around the living room floor First Innovations has introduced a series of tiny Bobble Bots. These shaky noggin creatures are based on online “virtual pets” Moshi Monsters, each with their own cool personality. Like Hexbug Nanos, they have a modular environment to traverse with little houses and shops, trees, shrubs, and lamp posts that can be turned into a complete village. Swing away doors allow the critters to bop in and out of the buildings, and their erratic perambulations are mesmerizing.

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