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Shared Power: IAmElemental Donates “Courage” to Childhood Cancer Cause

iamelemental, action figures

Core Power Courage embodies all the attributes of IAmElemental figures Series 1 (Photo: Dan Larson toy galaxy.tv)

September is Childhood Cancer Awareness Month and our friends at IAmElemental, makers of the first line of female action figures aimed specifically at young ladies, are sharing the empowering message of COURAGE with a Buy One, Donate One program. During the duration of the month IAmElemental will give one of their Core Power Courage figures to the cause, for every one purchased via their web store.

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Fair Play: 2016 TIA “Toy of the Year” Winners

toy industry association, toy fair, the toy bank, the toy foundation

The Toy Industry Association timeline delineates 100 years of service to the trade.

This week The Toy Industry Association, Inc. (TIA) celebrated it’s 113th annual trade event, once again bringing together creators, vendors, buyers and press outlets to North American International Toy Fair.
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