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The Toy Association Reveals 2018 Toy of the Year Finalists

toy of the year, toty, the toy association, play fair
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Toys to the World: Toy Insider’s Holiday of Play 2017!


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UN-ADULT-erated Fun: Toy Insider’s Sweet Suite 2017

sweet suite 2017, toy insider

Orders of the day at Sweet Suite 2017, were fun and easy to follow.


If you’ve watched a television news or talk show segment about toy trends in the last couple of year’s it’s almost certain you’ve seen “Toy Insider Mom” Laurie Schacht doing the demonstrations. Laurie and the Toy Insider team have built a reputation as the go-to mavens for broadcast and online information about what’s hot on the horizon of play. Toy Insider’s pre-gifting season lists point to the best of what’s on the market. Their hashtag, #WeKnowPlay, is not a boast – it’s a fact.
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Suite Emotion: Toy Insider Jump Starts 2017 Toy Season

toy insider, sweet suite, toys, collectibles

An impressive array of toy vendors will preview new goodies at Toy Insider’s 2017 Sweet Suite Event.

We’re happy to announce that we’ll be reporting from Toy Insider‘s Sweet Suite Event. The list of companies represented has grown immensely over the last 8 years. As you can see from the poster above an impressive array of toy makers will be exhibiting their products.

Toy Insider notes, “Top digital influencers and members of the press from the U.S. and Canada will gather for the biggest night of play, meeting face-to-face with the biggest companies in the toy industry.”

We’re excited to once again have the opportunity to be among the first to demo and share information on the latest toy trends for the 2017 holiday gifting season.

To get the most of our coverage, follow us on our social media accounts where we’ll be giving highlights as the event unfolds.

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Fab Gear: Toy Insider Names Best in Play for 2016

toy insider mom, laurie schacht, toy insider, toys, family circle, holiday of play

Adventure Publication’s Laurie Schacht and the Toy Insider team gave Holiday of Play attendees the lowdown on the latest & greatest modes of play.

Andy and Pete Say…
Once again it was our pleasure to join The Toy Insider team for the annual reveal of their choices for best toys for the holiday season lists. The HoliDAY of Play event highlights products in three categories, Hot 20 Toys, 12 Best Tech Toys, and 10 Best S.T.E.M. (Science, Technology, Engineering and Math) Toys.

You probably know “Toy Insider Mom” Laurie Schacht from her numerous television appearances demonstrating the operation of those products. The Toy Insider 2016 Catalog can be found nested inside the current issue of Family Circle Magazine, and you can get comprehensive details on each item at the Toy Insider Website link above.

Things to Make and Do….
There is probably no greater satisfaction for youngsters, really for anyone, than building something that works. That appeared to be the major theme this year at The HoliDAY of Play event. As we’ve seen in the past, from Lincoln Logs to LEGOS, the honing of dexterity skills, deciphering of instructions, assimilation of concepts, peaking of imagination and recovering from missteps, all make the final product a very personal thrill. The accomplishment makes the object all the more valuable to the builder.
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